In preparation for section B of the exam which we will cover later in the year, keep a look out for examples of how minority groups are represented. How do they construct their own identity and how is it reinforced by the established media?
Here are a selection of adverts that I have noticed over the last couple of months. Do note in particular, how Channel 4 have created a series of (in my opinion, excellent) adverts to promote the Rio Olympic games. They have designed variations for hearing and visually impaired viewers that are incredibly creative.
Have a look below:
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