SECTION A – FOCUS OF THE QUESTIONS AND TIPS
FOCUS OF THE QUESTIONS
The focus of the 3 questions are:
1. Media concepts
Use the unseen products to answer a question on forms, representations,
institutions, audiences or values. This paper and the sample papers have been
on representation as a gentle introduction to the new paper, but question 1. can
be on any of the concepts.
2. Media issues and debates
Use the unseen products to answer a question on media issues and debates.
You may refer to other media products to support your answer.
The ‘may’ is intended to encourage candidates to move beyond the two unseen
exam products, they will get more marks if they do, but they can still get a pass
level if they don’t.
3. Wider contexts
Use the unseen products to answer a question on wider contexts.
You should move beyond the texts, referring to other media products to support
your answer.
The ‘should’ is intended to tell candidates they will be expected to move beyond
the two unseen products and include other examples.
For question 2 and 3 candidates can include examples from either of their
individual case studies, class work they have done and from their own media
use.
TIPS FOR ACHIEVING A GOOD MARK
1. Use the marks awarded to questions as a guide to how long to spend on each
answer - Q1 8 marks, Q2 12 marks and Q3 12 marks.
2. Answer the particular question.
3. Make detailed references to the two media products, especially in question 1
to illustrate the points made.
4. Higher level answers include a range of points, not just repeated explanation
of one or two points.
5. Higher level answers include candidates own opinions explained and justified,
especially for question 2 and 3. They take a standpoint and back it up with wider
contexts and examples from other media products. Also if it is relevant to the
question higher level answers discuss the different sides of the argument and
show a sense of debate.
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